Website performance
In the last 28 days your site had — visitors and — goal completions. Visitors are up — compared with the 28 days before.
Sample data · proof of concept
Visitors
—
— vs previous 28 days
People who opened your site (last 28 days).
First-time visitors
—
— vs previous 28 days
Visitors who had never been on your site before.
Visits
—
— vs previous 28 days
How many times people came to your site.
Engaged visits
—
— vs previous 28 days
Share of visits that were not a quick bounce.
Time on site
—
— vs previous 28 days
Average time a visitor actively spends per visit.
Goal completions
—
— vs previous 28 days
Times a visitor did something you track, such as sending a form.
Traffic over time
Bars are each day; the line is the 7-day average. Last 90 days.
Where visitors come from
Visitors by source, with the share of all visitors and goal completions per 100 visits.
Most popular pages
Page views, visitors and average time spent on the page.
| Page | Views | Visitors | Time on page |
|---|
Who visits: countries
Visitors by country (last 28 days).
Which devices they use
Share of visitors by device type.
Of the — visitors who opened a category page, — stopped there, — added something to the cart and — completed a purchase.
Stopped on category pages
—
Opened a category but never looked at a product.
Moved to the cart
—
Share of category visitors who added something to the cart.
Went on to checkout
—
Share of category visitors who started checkout.
Completed a purchase
—
Share of category visitors who bought.
Shopping funnel
How many visitors reach each step. The biggest drop between two steps is shown in red.
Most popular categories
Visitors who opened each category page.
Most visited menu items
How often each menu item was opened from another page.
What happens in each category
Share of each category's visitors who stopped on the category page, added to cart, started checkout and bought.
How visitors move through the menu
Read each row as "from this page, where do visitors go next". Darker means a bigger share of that row.
Most common journeys
Complete paths visitors took, with each path's share of the journeys listed here.